Measure Brand Performance to Optimize Your Strategy With Leading Brand Intelligence Software
Use MIV®, the first unified metric specific to the Fashion, Lifestyle and Beauty industries, to monitor your campaigns, plan your strategy and benchmark against competitors
Obtain Actionable Insights to Connect With Your Consumer
Track your brand globally with extensive Fashion, Lifestyle, and Beauty coverage—spanning print, online, and social media in more than 200 countries – including China
See where you fit within the industry and vs. your key competitors to identify top performers, up-and-coming brands and their best practices
Understand the ROI of your campaigns across influencers, social media content, retailer partnerships, editorial mentions and more
Find Out How Our Brand Intelligence Software and Services Can Help You
- Monitor Your Brand Performance and Understand the True Impact of Your ActivitiesMeasure the impact of your initiatives to understand which channels, regions and Voices are the most effective. Showcase your success through bespoke newsletters, beautiful coverage books and seamlessly exportable PowerPoint reports.
- Obtain Powerful Insights to Optimize Your Cross-Voice Strategy Against CompetitorsAnalyze performance and benchmark your brand’s position in the competitive landscape with ready-to-use dashboards. Plan marketing budgets based on data-driven insights about how your return on investment evolves over time.
- Track your Brand’s Performance Across the Top 5 Chinese Social Data NetworksDiscover the Voices that are talking about your brand in China across Weibo, WeChat, Douyin, RED and BiliBili.
- Access Professional Services to Help You Interpet Your Data and Go Deeper with Your Brand AnalysisOur team of industry and brand intelligence data experts can help you decode your data to find powerful insights and identify key opportunities to improve your performance.
Our Clients See Up to a 40% Improvement in the Results of Their Marketing and Communication Campaigns and Initiatives
“We really needed one platform that has all the data that everyone could use at the same time. Now with Launchmetrics, we can do more, smoother and faster.”
JacquemusPR Team
See How Launchmetrics’ Brand Intelligence Software Can Help You Improve Your Brand’s Performance
Speak to an expert to get started! Fill in some information about yourself and we’ll put you in touch with a Launchmetrics expert to start optimizing your strategy with our unique brand analytics capabilities
Popular features
- Competitive benchmarking
- Global media monitoring
- Brand performance insights
- Expert brand analysis