PR Agencies
Manage every aspect of your clients’ marketing activities, from collection launches to campaign reporting. Organize events, manage samples and track PR mentions globally with an all-in-one solution.
“Launchmetrics’ Samples is an essential tool for our agency to manage our loans and inventory – we refer to the platform as ‘the Bible'”
Stephen Lawton, Founder & Director
Easily track print, online and social mentions for all of your clients in one centralized location
Track the ROI of every campaign, region, channel or Voice, using a consistent MIV® metric
Create bespoke newsletters and coverage books to highlight and share your successes with your clients and stakeholders
$5B Managed
$5b product value managed every season with our samples solution
MIV® Metric
1 consistent MIV® metric for easier and more accurate competitive benchmarking
200+ Countries
Brand monitoring across 200+ countries, including China
10K+ Events
10K+ digital & in-person events hosted every year, including 85% of all fashion shows
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Popular features
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Mastering Fashion Week Coverage: A PR Checklist
From Fashion Week or Event Organization to Sample Management and Press Distribution Plan your Next Fashion Week Campaign with this Checklist Fashion Week has become a pivotal event for brands worldwide. It provides unparalleled opportunities to amplify exposure and make a lasting impact. However, a successful Fashion Week campaign goes beyond just one show. It […]
Mastering Sample Management: From Increasing ROI to Driving Sustainability
A Deep Dive Into How Effective Sample Management Can Help Boost Overall Brand Performance Effective sample management is essential for fashion brands to stay competitive. Samples are at the core of every fashion brand’s strategy, playing a pivotal role in planning and producing collections, driving marketing and PR activations, executing influencer campaigns and ultimately enhancing […]