Launchmetrics

Improve Your Brand Performance With the Leading Solutions for Fashion, Lifestyle and Beauty Brands

Software, data and insights to seamlessly bridge the gap between strategy and execution

Software Trusted by 1700+ Brands Worldwide

Manage All Your Brand’s Activity From a Single Platform

Unleash your brand’s potential and optimize ROI with the all-in-one Brand Performance Cloud. Manage your brand assets and activations and measure your results – all in one place

Launch

Achieve Greater Reach & ROI From Every Campaign With More Efficient Workflows

  • Plan and execute your marketing activations, maximize editorial opportunities and accelerate your go-to-market launches
  • Streamline workflows and reduce sample loss with a digitalized sample tracking software
  • Launch and distribute your collections more efficiently to scale their reach and coverage with digital showroom and event management software

“We really needed one platform that has all the data that everyone could use at the same time. Now with Launchmetrics, we can do more, smoother and faster.”

Jacquemus PR Team
product screen of launchmetrics' sample management tool
product screen of launchmetrics' brand performance tool

Metrics

Optimize Your Brand Strategy With AI Powered Data Insights

  • Make smarter, data-backed decisions to improve your global brand performance, using a consistent MIV® metric
  • Track your global media mentions, analyze your strategy across channels, Voices and regions and enhance your brand’s influence in China with PR monitoring and Chinese local data
  • Benchmark where you stand relative to your competitors and within your industry

“Launchmetrics has given us accessibility and transparency across the PR team at Lacoste…Their value cannot be compared or estimated.”

Denis Buffart, Head of PR & Collaboration

Discover All of the Brand Performance Cloud Capabilities

Improve your brand’s performance at every stage of your collection and campaign launches with dedicated software and services

Organize, orchestrate and amplify activations with the voices that matter, being operationally more agile and effective

Optimize your strategy and drive brand growth with a holistic view on the performance of your assets & activations

Improve the Efficiency of Your Teams and Obtain the Highest ROI From Each Brand Campaign

Discover What Our Products Can Do for You

mannequin surrounded by launchmetrics software

Fashion & Retail

beauty serum surrounded by launchmetrics media monitoring software screens

Beauty & Cosmetics

fashion model surrounded by charts and graphs

Luxury Fashion

watch surrounded by launchmetrics software screens

Jewelry & Watches

More than 1,700 Brands in 100 Countries Trust Launchmetrics

lacoste models
“Launchmetrics has given us accessibility and transparency across the PR team at Lacoste. We feel supported by Launchmetrics’ software, but also their friendly team. Their value cannot be compared or estimated.”

Denis BuffartHead of PR & Collaboration at Lacoste

isabel marant model
“Before using Launchmetrics I used to spend half a day creating a report where now it takes 20 seconds! In addition to saving time, we can also easily analyze coverage results and sort mentions by channels, language and regions. I love being able to get a detailed coverage report in one click.”

Maxime HodonouPress & Showroom Manager at Isabel Marant

jacquemus models
“We really needed one platform that has all the data that everyone could use at the same time. Now with Launchmetrics, we can do more, smoother and faster.”

Jacquemus PR Team

paul smith model
“Launchmetrics Events solution is life-changing – it’s easy to manage all of our shows and events. And we use the Samples management tool everyday. Launchmetrics helps us with our time management and efficiency, allowing us to focus on creating more press opportunities.”

Paul Smith Press Team

Start Maximizing ROI and Improving Brand Performance Today

Speak to a Launchmetrics expert to get started! Answer a few questions, and we’ll prepare a personalized demo just for you.

Popular features

  • Sample management
  • Media monitoring
  • Event organization
  • Competitor benchmarking & brand performance insights